Sponsor a Looter?

Abercrombie & Fitch has decided Jersey Shoreâs cocktail of sex, alcohol, bragging and bad behaviour is harming its âaspirationalâ brand image and âmay be distressing to many of our fansâ.
It is reversing the normal rules of product endorsement by offering a âsubstantialâ sum to Michael Sorrentino â AKA The Situation from MTVâs Jersey Shore â not to wear its clothes.
If this proves successful, aspirational looters from Peckham to Birmingham will be paid â not by the tax payer â but by Nike, Addidas and Blackberry, not to slouch around outside MacDonalds delivering negative brand associationâ¦perhaps councils will hand out free tents to persuade looters not to deliver same negative brand association to council house tenants?
I could solve a lot of problems with this theoryâ¦â¦
August 18, 2011 at 09:59
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I have been wearing my A+F combat shorts for over a week and they are the
best . I found them in a bin. My girlfriend hates them as she attempted to
replace them with Primark.
The Primark ones ripped and I put them in the
bin.
Might go and see her later
August 18, 2011 at 02:16
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I think, technically, it would probably have to be sponsorship from
counterfeit-branded-sportswear manufacturers in the case of quite a few of the
looters. They could raise the money by docking their workers wages for a
month. That should create funds of about £20 or so.
Wandering vaguely towards the edge of curiosity, do other people call this
man âThe Situationâ or does he simply refer to himself as such? Why would
anyoneâ¦ah, no, forget it. Iâve lost interest before Iâve even finished the
question.
August 17, 2011 at 22:56
August 17, 2011 at 22:27
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I often wondered how Burberyâs stock was damaged by the early 21st Century
culture. But then I looked at the âclassyâ people they sell to these days and
realised I was just being stupid.
August 17, 2011 at 22:01
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You are a problem solver pure sang, Anna.
BTW Iâve never worn nor will I every wear clothing with the brand in big
letters on the outside ⦠unless they pay me for it
ETA
I [only once] made an exception for a young German designer, so that everyone
who liked my ensembles [well, OK make that 3 times] knew what to go for
August 17, 2011 at 20:58
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I wonder how much Saville Row tailors will pay me not to wear their
suits?
Oh well, back to realityâ¦.
August
17, 2011 at 22:09
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I think weâd be better off targetting Abercrombie & Fitch â with
their desire to be identified with gilded youthful perfection, they would
probably be quite upset if those of more mature years adopted the label.
Is it better, I wonder, to not wear Savile Row or Abercrombie
& Fitch.
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